httpvh://www.youtube.com/watch?v=XpDo7AnlPo8

Here’s how I “social media” …. it’s almost a verb…no? There’s too much information to absorb, and in the spirit of avoiding information overload, this short video demonstrates how I manage social media without going crazy and the basics of pushing content out to your growing social media fans. I don’t know if it’ll help, I’m sure you’ve figured out some sort of system that works for you, if not, maybe this will push you in the right direction.

Don’t confuse this with a focused social media push for a specific “pillar post” or product. At times I’ll blast something I find interesting out with the tactics above, but for the most part, pushing content you want to generate traffic has a lot more strategy on top of the above actions, these are just the basics and how to sift through what you’re reading and want to promote to keep the ball rolling. I’m using these tactics as I swell base level support, readers, and contacts for IT Arsenal.

Tools Used

Su.pr – a short link generator with tracking

Evernote – a capture all tool, created especially for the web

Hootsuite – a social media congregate tool.

Bonus: Mac application “Fluid” allows you to turn the above tools into stand alone applications that live separately in your dock so you can more easily pull their functions apart from general web browsing.

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